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PPG Expands Vibrance Collection Lineup

STRONGSVILLE, Ohio – October 29, 2015 PPG’s latest additions—a custom midcoat and a custom clear—to its lineup of VIBRANCE...

STRONGSVILLE, Ohio – October 29, 2015
PPG’s latest additions—a custom midcoat and a custom clear—to its lineup of VIBRANCE COLLECTION®custom paint finishes have created a complete custom automotive refinish system solution that allows painters and builders to achieve exceptional results. The additions, along with two established and highly effective primers, have enhanced the Vibrance Collection brand and work together to open up imaginative refinish possibilities.

VWM500 Custom Midcoat is a solvent-borne, VOC-compliant product formulated exclusively for application over PPG waterborne basecoats. It allows painters to use Vibrance Collection special-effect pigments and dyes to seamlessly create multiple color layers including custom candies, micas or pearl midcoat layers. VWM500 is particularly effective when the custom finish is created over an extended period of time or when there’s a need to isolate graphics.

VC5700 DITZLER® Custom Clear is specifically designed for custom shops. It’s a high build, easy-to-apply urethane clearcoat that provides a deep, high gloss appearance perfect for a show-quality finish. VC5700 fills tape lines and graphics, has excellent vertical hold and is easy to polish. It can also be used as a “lock down” clear to protect and level graphics and provide a layer to sand prior to flow coating.

The Vibrance Collection primers, VP2050 DTM High-Build Primer and VP2100 Polyester Primer, serve as ideal foundations for custom or restoration projects. VP2050 is a direct-to-metal primer that delivers superior adhesion over properly prepared bare steel, galvanized steel, aluminum, fiber glass and existing coatings. VP2100 is a fast-drying, low-VOC primer for use over existing coatings, properly prepared steel and aluminum.

“Building a custom car can be a major investment in money and time; it’s logical to use a single custom paint system with proven compatibility and results,” said Jennifer Boros, PPG marketing director, collision segment. “With our Vibrance Collection primers, midcoats and clearcoats, builders and enthusiasts will have surefire refinishing products every step of the way. It’s the sort of confidence that only a proven lineup of integrated products can provide.”

The Vibrance Collection offers a range of toners and dyes along with micas, flakes, crystals and novelty effects that are compatible with the primers and the new midcoat and clearcoat. Vibrance Collection products are available through PPG distributors.

PPG: BRINGING INNOVATION TO THE SURFACE®

PPG Industries’ vision is to be the world’s leading coatings company by consistently delivering high-quality, innovative and sustainable solutions that customers trust to protect and beautify their products and surroundings. Through leadership in innovation, sustainability and color, PPG provides added value to customers in construction, consumer products, industrial and transportation markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in more than 70 countries around the world. Reported net sales in 2014 were $15.4 billion. PPG shares are traded on the New York Stock Exchange (symbol: PPG). For more information, visit www.ppg.com and follow @PPGIndustries on Twitter.

The PPG Logo, Bringing innovation to the surface, Vibrance Collection and Ditzler are registered trademarks of PPG Industries Ohio, Inc.

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